the King C Gillette branding is so weird. it's got this "how do you do fellow kids?" energy where a giant megacorp tries to coopt a hipsterish desire for vintage authenticity so they can charge lots of money, but also the product is double edged razors and traditional shaving creams, which are the exclusive perview of people who know it's the cheapest way to shave by an order of magnitude, so instead of a luxury premium unboxing experience it's just some faux oldtimey shit printed on the cheapest cardboard sleeve that could withstand the weight of the razor. They literally made a fake "old looking" brand that's nothing like the company actually used in the company's history.
also? fuck off gillette. you don't get to cash in on heritage when you're the assholes who invented the cartridge razor and tricked people into buying progressively worse and more expensive ones for 50 years. mach 3 my balls
