Gonna be honest: the more I read traditionally formatted comics (whether webcomics, manga, or otherwise), the less fond I am of the Webtoons/Tapas/etc-style infinite scroll. It's too... not-information-dense. Information-diffuse? Information-light? Point is, I've been reading (web)comics for ages, I'm skilled at processing & appreciating a page of comics panels. IIRC I read the entirety of Dunmeshi over the course of 2 or 3 days, I devour this stuff. What that means is if I'm reading a typical infinite scroll comic, where a screen-length tends to be one "panel," I'm just CONSTANTLY SCROLLING and it's a really unpleasant physical experience.
I'm sure someone, somewhere is doing interesting stuff with the format (similar to how Decrypting Rita did some neat stuff with infinitely horizontal paneling) but like, I dunno someone wants to talk about Making Use Of Browsers with comics1 I say "check out the khert sequences in Unsounded" y'know?
(edit) Seriously though like I recognize Webtoons et al are designed for a mobile reading experience, they still Physically Suck on mobile and don't do anything all that novel. If anyone knows of a webcomic that's actually doing some interesting stuff with mobile's size/navigation/etc lmk, otherwise heavens help me I'll be tempted to try and do something myself with my piss-poor art skills.
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Yes Homestuck is the obvious choice for "comic that does browser shit," but like, Homestuck has become not "a comic which can be read as a complete web product" but instead "a tightly controlled web experience invoking a zeitgeist," see also why the Homestuck Collection is The Way To Read It™ as it recreates the timeline of Homestuck's release (along with its peripheral media like the music albums & SBAHJ). Also, Homestuck's key feature is Flash; Unsounded sticks to GIFs and whole-browser-page HTML shenanigans, using them judiciously to sell the Weird Reality of the khert as distinct from the rest of the comic.