It's so funny that my job and my passion are make words good, I'm actually utterly awful at words. I conceptualize the world in abstract sensations and emotions, forming those into sentences is so fucking hard. I once derailed a whole friend hangout because the game we were playing asked me to say a word to describe each person there and I was like "it's probably easier to translate how I think of each of you into colours, let me find a hex picker on my phone real quick".
But much like I'm very good at not leaving my things places because I'm prone to leaving my things places so I've put a lot of effort into remembering to take all my shit with me when I leave-- I'm good at make words good because of the effort it takes to think of words, and because it was a struggle learn how to communicate adequately. My best strength as a technical writer is being able to change text to fit audience. I am very interested in and therein very good at "how do you explain this to an expert versus layman" and "how do you explain this to a five-year-old versus adult", and I like to think I'm pretty good at getting a read on peoples' cultural and social backgrounds enough to adapt to those as well.
Same goes for writing. I write to explain all that shit that exists as abstract sensation and emotion, especially because I suck at explaining it. Like, when a thing I like happens in a show I'm watching, I struggle for the life of me to explain to a friend why I like the thing that happened. It's easier for me to craft little sentences together that tell a story, that evoke sensations and emotions. And then I just hope the person reading experiences something similar to what I'm expressing.
Well, mostly I hope they enjoy it.