rainforest cafe, planet hollywood (1/?)
featured an insane central rotunda with stage, mezzanie, video wall, a full tech box, and absolutely gigantic signage for what was essentially the world's coolest micro center. did not last long... at all. rip to Fry's
like i never fucked with planet hollywood or hard rock cafe but i miss themed retail because there was still some attempt at allure of the senses and embracing whimsy even if the end result was still just trying to sell you shit
its why i have a lot of love for classic ads before everything became the same shade of Facebook Beige And Helvetica Font because imagination cauterized techies who see art as something they have to Solve entered the game. show me some fun. i dont care if the burgers are mid at least rainforest cafe was fucking fun. give me that Y2K Silver Chrome Disco Esque Gaudiness on everything again