Stores love to sell "merino wool socks" that contain a homeopathic amount of actual wool
don't let them normalize wool shrinkage

Biochemist, mass spectrometry witch, caretaker for the nanoflow liquid chromatographs. Trans woman, lesbian. Recumbent cyclist. Wisconsin, USA
Stores love to sell "merino wool socks" that contain a homeopathic amount of actual wool
don't let them normalize wool shrinkage
six minutes alone with a shovel and whatever marketing braintrust decided it was fine to call various textiles "linen" but not put any actual linen in them anywhere
"technically some of the rayon in this shirt could have been derived from bamboo cellulose, so we're calling it 'bamboo fiber' instead of rayon, you're welcome" guy: you're next
"a homeopathic amount of actual wool" is such a good way to put it omg
Also I share your rage