no one has any idea what they actually want to be anymore. they just want to feed off twitter’s corpse.
tiktok and instagram both have over 1 billion MAU. what do they have to gain by adding text-based social media? do they think their market is saturated? is this how they Grow? is infinite growth actually possible? (it isn’t.)
tumblr is, by their own admission, pretty deep in the hole, but they’re approaching that problem by changing so much of what makes their platform distinct and alienating their longtime users in the process, all while continuing to make major, prominent fuck ups in moderation.
twitter’s collapse has left a giant hole in the market that everyone is desperate to fill but can’t figure out how. the benefit of twitter was that it was fucking huge and everyone was on it. it is likely impossible to replicate that, so how do you actually get users?
there is value in knowing what you actually offer. a lot of the current big players seem confused about that. but maybe when you have seemingly infinite money and a ton of employees you can just try shit with the expectation it won’t work. i wouldn’t know.