As someone who is admittedly falling deeper into the Taylor Swift Fandom, I’ve been trying to think about why it’s so fun but also so different from listening to other musicians. I think at the end of the day it’s like being part of a book club, except the required reading is only spending an hour listening to an album^. And “reading” deeply and carefully can really be rewarding.**
The sad part of course is I’m sure there’s lots of other singers for whom this would be equally rewarding but I’ve never noticed this kind of Book Club Infrastructure before online for any other artist (not to say it doesn’t exist.)
^ times 11, but all you need is one album to get started.
** Is the reward tabloid-esque details about her personal life? Yes! But you need to analyze her work like an English major to get there, so it makes you feel smart!
