Nippon Ichi's holding another tournament/exhibition/demo event for Yumeiro Yuram this weekend, which will notably feature a tournament with a few dozen players (several of whom are known puzzle game players) playing for a ¥100k prize. The finals are being commentated by hisyachu, a prominent Puyo player/TO who's also extremely good at Yuram and is the closest thing the game has for a notable advocate, and they'll also be participating in their own exhibition after the finals.
I have no idea if they're going to stream this tournament anywhere, but it's nice that they didn't just throw their hands up after launch... it's also curious that they chose to use an English version of the game title in that trailer, not that I'm inclined to infer anything from that decision.
@sasuraiger left a comment on your post
I don't keep track of what's up with NISA, but I find it so weird that nobody's said anything about an English version of this when they sure seem to put out everything else. But then again, only reason I haven't imported it is I can't presently afford it!
I have no idea what's going on, nor do I pay enough attention to NISA's usual output to know how long they'd typically take to bring anything over, but given how it doesn't seem to have sold very well and how virtually all the commentary about the game has grumbled about the price, I wonder if they might deliberately holding back a global release to coincide with a JP price cut.