Sega paid some youtuber to make a parody animation to promote Shadow Generations and honestly I think it was a good choice.
- It's actually really well animated
- It's actually funny imo
- It actually does a decent job of recapping Shadow and getting you curious about the game
I also think it goes to show how much easier it is to capture the feeling of Sonic in 2D animation rather than 3D. Plus, it's very easy to swap between "funny" and "epic" vibes when you're animating in 2D (check 2:58-3:28 in the video) because they play with similar ideas, like smears, quick timing, exaggerated poses and contrasting sizes.