customize your hot cakes with syrup


people trying to get more people to sign up for cohost plus or trying to come up with ways to make cohost plus more enticing really need to reread this part of the financial report:

"this is why we originally planned to build cohost only as a side project on the way to building a platform for tipping and subscriptions like ko-fi or patreon (hereafter referred to as "eggbux" because it's less to write), rather than depending on cohost plus for funding indefinitely. our conversion rate of MAU to paid subscribers is already incredibly high; the industry standards are around 4-8% and we've been able to clock in above that basically since we launched cohost plus. trying to get that number higher will see seriously diminishing returns and isn't really worth putting a ton of time and effort into."

cohost has an absurdly high conversion rate, like a lot of sites would kill to have the number of subscribers they have compared to the overall userbase. which sounds really good on the surface, until you consider that having such a high rate makes it unlikely to grow that much more, and thus there's really no more room to exploit that as a moneymaker. if you've already gone above and beyond in subscriber rates, you probably aren't getting that many more subscribers, and if that isn't covering your costs, you need to find other ways to make money.

the devs are trying to tell you that this isn't the path to sustainability for them. whether or not there is a path...i guess only time will tell that, but this one isn't it.


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in reply to @lori's post:

i'd like to imagine that, of the people i've seen anyway, most of them seem to not be advocating for higher conversion rates, but just "give them a few bucks right now if you can (and this is the only means by which you can) to help them get over this hump until they can roll out the better options (eggbux, maybe user ads because i saw a lot of push for that one)"

because yeah

That sounds like an issue of them not accepting donations (I understand they don't, correct me if I'm wrong). So subs are not suggested because they're a viable profit path but as a replacement to a real donation system.

A donation system wouldn't fix the problem they have now. It might have if they had started that from the beginning. Right now they have 3 weeks give or take and no plan for paying tens of thousands of dollars a month to keep things going. Do you think they will get that much in donations this month? If they do, do you think they will get that much in donations the next month?