maleviolent

loves to -atic your problems

  • xe/xir + it/its [NO THEY]

30+ ★ queer [&] neurodiverse
nonwhite ★ clinically disastrous ★ purveyor of too much media ★ govt assigned cagab is information you're not entitled to

account made 15/02/'24


kokoscript
@kokoscript
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kyn
@kyn

gbfrjkedndeks the intentional emphasis is on the word enjoy. like theyre making a point about how their earbuds are good quality. its subtle and obviously doesnt translate


kyn
@kyn

ok im still thinking about this so a quick deeper dive -

  1. chinese has (put simply) 4 tones:
  2. the word they chose for enjoy is 享受。享 is third tone, and you can see from the above picture that the third tone is more complicated than the other ones. kind of like an enlongated vowel in japanese, the third tone also just takes a bit longer to say.

so you can see how the word was chosen specifically because its starting tone makes it stand out from the rest of the sentence. its only noticable if you can say the sentence out loud, and it is completely lost in translation.

also tied into the interpretation is culture -- i know its a common and tired American joke that Chinese products are poor quality. While obviously completely false, there ARE cheap products, and especially for earbuds people tend to just go for the cheaper ones because they dont care much about the quality compared to price. so this marketing team is trying to say quality does matter.

ok rant over.


@maleviolent shared with:


I was naming the wrong guy so I'm going to fix my rant. Oops.

Interestingly, David Kupfer's wikipedia article is completely blanked out and only has two sentences on it. And the warning flag states to not add information that may be potentially libelous about living persons. So... someone had something spicy to say about him too. There's not even a record of whatever it was in the history of the article so it got removed removed. (The guy I was actually talking about is Allen Frances, who was chair for the fourth edition of the DSM -- which is when DID became "DID" and was no longer "MPD").