cohost's primary goal right now as a company has been established as "attract as many users as possible", which is very funny bc they've done probably the worst job i can imagine at trying to retain new users. they don't advertise, they don't really have (or seem to want to do) any outreach on other platforms, really the only injections they end up getting in terms of usership are whenever an adjacent social media giant starts hemorrhaging people from their own extremely poor management
if it were me, saddled in debt to the tune of tens of thousands of dollars, i would probably put in any amount of effort to retain as many of the people who were dumped on my doorstep as possible. as it stands, it feels very much like the exact opposite situation is at play - there's a Hostility to cohost, foundationally, towards new users. its featureset is philosophically misguided and very limited in every way that matters (no, the css doesn't matter, despite being cool), confusion or concern about said featureset is universally derided (with the attitude across the board being more or less "well, there's the door"), and moderation has made it quite clear that it wants to empower and defend its Already Existing userbase at the expense of all others.
i dunno man. like i had a reasonable but tempered amount of faith in the endeavor prior to this week but yeesh .
