i recommend you make the video games you want to see because nobody else will

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i recommend you make the video games you want to see because nobody else will
real talk: the defunct TIGSource tagline "make the games you want to play" is my biggest source of inspiration.
It's why it's so soul destroying when you google "game marketing tips" the first results all tell you "well actually, marketing starts before development, where you use focus groups and customer segmentation to decide what game to make"