A few years back I would see these totally nondescript "be prepared for A Disaster: go to prepareky.org" ads and it turned out it was all about how to shelter in place if there was a leak from the chemical weapons stockpile. But now they've finished destroying them all! https://lexingtonky.news/2023/07/06/central-kentuckys-triumph-final-u-s-chemical-weapons-destroyed-at-blue-grass-army-depot/
where all our ominous disaster ads at the moment are 'do you have a bucket to pee in after an earthquake?'