J. K. Rowling's publicity people apparently arranged for her to win a meaningless accolade in the British press—"greatest opening line of all time" for Harry Potter and the Philosopher's Stone. (EDIT: Rowling got fifth place, I should stress, so the Telegraph and all the other fawning press articles are simply stressing that she's "one of the greatest", not THE greatest.)
I read that book a month ago. I cannot remember its opening line. At all.
~Chara