Via Ars Technica:

If you haven't been following this, [Topics] will track the web pages you visit and generate a list of advertising topics that it will share with web pages whenever they ask, and it's built directly into the Chrome browser.

To turn it off, go to

Chrome Settings > Privacy and Security > Ads Privacy and Disable Ad Topics, Site Suggested Ads and Ad Measurement.

But if you can, switch to Firefox - it's not perfect, but it's gotten much better since Chrome's launch and it won't mess with adblockers!


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