Because it's not just jealous weirdos that're sick and tired of his weird, featureless expression dominating YouTube, it's the man himself who repeatedly admits that he is essentially a kind of advertising-friendly sludge.
Edit: I'm so sorry. I had no idea the thumbnail was going to be that. He's a fucking monster.
This line in particular makes me feel crazy. He's so close to getting it, but yet going in the complete opposite direction. Maybe being genuinely yourself is something you should do BECAUSE of the risk - because it makes things valuable and helps you find people you get along with...?